Zoe Childers-Rockey, who is an incoming Masters student, recently published an article she worked on as an undergraduate research assistant in the peer-reviewed American Journal of Epidemiology !
Zoe examined the effectiveness of social media advertisements with videocalls to recruit participants in their first trimester of pregnancy, outlined safeguard methods to counter fraudulent participants, and examined the representativeness of the resulting sample when compared to the US population and to pregnancy cohorts recruited in person. This work was conducted with the contribution of four other research assistants who are co-authors: Emily Flesher, Jacob Stephens, Nicole Barton, and Megan Waldron.
Learn about the key findings in the short video below and find the paper here: https://doi.org/10.1093/aje/kwaf061